In what way does the use of photographs within this article make us feel more persuaded to donate to the children's abuse charity?

The visual aids embedded within the text of this article allow us to connect faces to the descriptions of personal accounts given. This is effective in persuading us to donate because, we feel more of a personal connection to a face on a page than we do a paragraph of words. We are forced to feel emotion towards an image of this abused child for the horror and pain it conveys,

A second way in which these images help persuade us to donate to the charity, is through creating a pull towards the article as a whole by quick sensory use of visual information in order to draw people in, rather than just seeing a block of text on a page. This is effective because it widens the audience capture and makes the article more accessible and persuasive from the outset.