What is meant by the term by cross-media?

CROSS-MEDIA is a media outlet that is present on multiple media platforms. For example, Sky News is a cross-media broadcaster as it has a TV show, and online website, social media and apps that all work simultaneously to create Sky News.

CG
Answered by Charlotte G. Media Studies tutor

2687 Views

See similar Media Studies A Level tutors

Related Media Studies A Level answers

All answers ▸

Explain some characteristics of the genre "film noir" and give relevent socio-historical context where necessary.


How far does media ownership affect consumption of media texts in the media area you have studied?


What are the differences between a 'commission brief' and a 'cooperative brief' in the media industry?


How did the Hypodermic Needle Theory impact Audience Theory?


We're here to help

contact us iconContact ustelephone icon+44 (0) 203 773 6020
Facebook logoInstagram logoLinkedIn logo

MyTutor is part of the IXL family of brands:

© 2026 by IXL Learning