Top answers

Please define marketing mix. What is its importance for business?

Simply put, the company should puts the right product, at the right place, at the right price, at the right time. Product means understanding what the customers want; this includes understanding how our prod...
KR
2298 Views

The external environment in which businesses operate can have a significant effect on their success. To what extent do you think that the external environments in markets are favorable for businesses at the moment? Justify your answer with reference to ex

The ‘external environment’ is the combination of factors that occur outside of the business. These include: political, economical, social, technological, legal and environmental factors. In terms of the exte...
AR
4316 Views

What is meant by organic growth of a business?

Organic growth is when a business is using its profits to expand naturally, without needing to turn to external forms of investment such as a bank loan.
MB
2745 Views

What's the difference between a public sector business and a public limited company?

The business world is divided into the public sector and private sector. Public sector businesses are run by the government and often provide necessities like electricity or bus services. The private sector ...
RG
33607 Views

Explain the importance of having a unique selling point (USP)

A unique selling point (USP) is a differential factor, which enables the business to distinguish itself from other competitors in the market place. As such, a USP is important as it provides more value for m...
SV
47310 Views