Work out the price elasticity of demand of Coca Cola when the demand rises from 1 million to 2 million following a price decrease of £1.50 to £1.35. Is this price elastic or price inelastic?

Price elasticity of demand = % change in quantity demanded / % change in price
PED = ((2m - 1m)/1m x100) / ((1.35-1.5)/1.5 x100)
PED = 100/-10PED= -10
it is price elastic since PED < -1

NM
Answered by Nandini M. Economics tutor

3438 Views

See similar Economics IB tutors

Related Economics IB answers

All answers ▸

Consider a competitive market, that has recently had an ad valorem sales tax imposed. Show this on a diagram. What is the impact on the market equilibrium? If the demand curve becomes more inelastic, which side of the market suffers more?


What are automatic stabilisers?


How might an increase in average income levels affect the average price level?


Why do firms in perfect competition earn normal profit in the long run


We're here to help

contact us iconContact ustelephone icon+44 (0) 203 773 6020
Facebook logoInstagram logoLinkedIn logo

MyTutor is part of the IXL family of brands:

© 2025 by IXL Learning