What are some of the most relevant pricing strategies?

Three commonly used methods:Price skimmingPrice penetrationcost plus pricingPrice skimming is when a company sets a relatively high initial price when launching a product into the market. Then as time progresses, the price is lowered to attract additional customers. Price Penetration is the opposite to price skimming, where price is initially set low to attract customers from competitors. Cost-plus pricing is where suppliers add a markup to the cost of producing a product.

JS
Answered by Jeet S. Business Studies tutor

1642 Views

See similar Business Studies GCSE tutors

Related Business Studies GCSE answers

All answers ▸

What are the forms of business ownership?


What should I do my IA on?


What does the Blake mouton grid represent?


Explain the term span of control.


We're here to help

contact us iconContact ustelephone icon+44 (0) 203 773 6020
Facebook logoInstagram logoLinkedIn logo

MyTutor is part of the IXL family of brands:

© 2025 by IXL Learning