What are some of the most relevant pricing strategies?

Three commonly used methods:Price skimmingPrice penetrationcost plus pricingPrice skimming is when a company sets a relatively high initial price when launching a product into the market. Then as time progresses, the price is lowered to attract additional customers. Price Penetration is the opposite to price skimming, where price is initially set low to attract customers from competitors. Cost-plus pricing is where suppliers add a markup to the cost of producing a product.

Related Business Studies GCSE answers

All answers ▸

Asses the advantages and disadvantages to small to medium firms of holding a large amount of stock


What is meant by the term break-even point?


What factors should be taken into account when deciding which advertising media to use?


Analyse how a capital intensive workforce will benefit a business? (9 marks


We're here to help

contact us iconContact usWhatsapp logoMessage us on Whatsapptelephone icon+44 (0) 203 773 6020
Facebook logoInstagram logoLinkedIn logo

© MyTutorWeb Ltd 2013–2024

Terms & Conditions|Privacy Policy