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What is a PESTLE analysis, and what is it used for?

PESTLE is a strategic analysis tool used to analyse the external elements affecting a business. It is a commonly used method that provides a comprehensive insight into the 6 major macro-environmental factors...
JN
2487 Views

explain porters five forces and how they encourage or discourage a business to join a market?

Porters five forces determines how competitive an industry is and therefore how attractive an opportunity it is for a business to set up in the industry.The five forces include:barriers to entry- factors tha...
LR
1974 Views

what is a stakeholder?

a stakeholder is a person, group or organisation that has a vested interest in the organisation because they are affected by the businesses actions and objectives. There are seven different types of stakehol...
LR
1924 Views

What is the difference between qualitative and quantitative market research?

Qualitative market research is the collection of data regarding attitudes and beliefs. An example of this is face to face interviews. On the other hand, quantitative market research is data that can be measu...
GF
2034 Views

Analyse one way in which having seasonal patterns of demand may affect the operational decisions of a business.

Seasonal demand refers to fluctuations and changes in sales output, dependent on the time of year. An example of a business that is impacted by seasonal demand is Havaianas. During the summer periods they wi...
KH
12337 Views