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The Ansoff Matrix is corporate growth strategy model. It is composed of a grid with four sections. Market penetration, Product development, Market development and Diversification.Market Penetration is when a...

Studying Business you must have heard the bottom line of companies is to make profit, this is the only thing firms should worry about, right? Well some people think otherwise. In a whole new school that we c...

Michael Porter devised a framework called 'The Five Forces of competition' to classify and analyse the factors that determine the intensity and levels of competition in different industries. The five forces ...

An externality is the effect of an economic transaction on a third party not involved in the original economic transaction, and can be negative or positive. Negative: Pollution. Positive: Education

Fiscal policy is the means by which the government modifies its spending and tax rates as a means to influence the economy