Search over 10,000 free study notes

Advantages of quantitative forecasting: -Numerical so easy to interpret and easy to analyse for example graphs can be made.-Data can be objectively interpreted and bias is often not an issue. Disadvantages o...

Market segmentation is when the market is broken down into categories with customers who hae similar characteristics such as age, tastes or location. A benefit of this is that the business can chose a target...

Labour turnover is the amount of employees leaving the business in a given period, often expressed as a percentage: number of employees leaving/total employees x 100. Reducing this figure will need the busin...

For every question it is best to start with a definition. Even if you're not sure how to approach and answer the question properly, a definition demonstrates knowledge and will reward you with a couple of ma...

Porter's Five Forces is a theory made by Mr. Porter and it assumes that there are five important forces that determine competitive power in a business situation. Supplier Power: How easy it is for suppliers ...