Top answers

What are two main methods of business analysis

PESTLE method, and SWOT method - to be explained further
ES
3034 Views

What is PED - price elasticity of demand?

PED measures the responsivness of demand after a fluctuation in price
ES
3954 Views

What is the marketing mix?

The marketing mix, commonly associated with the 4Ps, describes the various factors that firms consider when marketing a product. These marketing mix is based upon the firm’s knowledge of its customers and th...
RP
4290 Views

What are the benefits of innovation within a business?

Definition Innovation is the successful exploitation of new ideas. This is predominantly achieved through research and development (R&D). R&D is the necessary investigations in order to discover new ...
JH
43739 Views

Evaluate the use of marketing plans for businesses:

Advantages of a Marketing Plan: -Having a marketing plan forces a business to think about how it will act in the future; this means they will be proactive and not just reactive (where they would simply react...
PC
3540 Views